Strategic Investments for
Lasting Business Growth
Phoenix Capital Partners is a boutique New Zealand based investment firm led by Jason Still and dedicated to long-term business growth and value creation.
We specialise in acquiring and nurturing established small and medium-sized enterprises, focusing on industries with stability and growth potential. Our approach emphasises strategic investments, expert management, and preserving the legacy of businesses.
By partnering closely with existing management or bringing in experienced professionals, we enhance operations and drive sustainable growth.
At Phoenix, we seek businesses ready for their next chapter, offering a reliable handover and a bright future for their legacy.
Builders of the Future
Custodians of Legacy
Our Investment Philosophy
Phoenix Capital Partners is dedicated to long-term value creation by partnering with established businesses. We focus on sustainable growth, supporting companies through strategic investments and expert guidance.
Upon acquisition, Phoenix Capital Partners will work closely with the existing management team or introduce seasoned professionals to drive growth and operational improvements. We prioritize long-term value creation, fostering a culture of excellence, and building strong relationships with employees and customers.
Industry Focus
We invest across diverse industries, excluding hospitality, tourism, and highly volatile sectors. Our preference is for stable, fragmented industries with clear growth potential.
Industry Expertise
We prefer sectors where experienced personnel can be recruited to drive the growth of acquired companies.
Competitive Advantage
We target businesses that possess a sustainable point of difference or a competitive moat, allowing them to thrive in their respective markets.
Revenue & Cash Flow
Target businesses should exhibit strong cash flow or potential for improvement through effective management, showing consistent EBITDA between $1-5 million.
Seller Profile
We prioritise owners seeking a reliable custodian for their business, often due to retirement, ensuring their legacy continues.
Target Businesses
We seek SMEs operating for at least 10 years, ideally over 20 years, demonstrating long-term stability.